Going Green
Going Green
Everyone is feeling the pinch at the pump. And just about everywhere else it seems. No matter where you look: the grocery store, utility bills or airline tickets; prices are going up. We all hope these increases are just a temporary road bump, on the financial landscape, but unfortunately, I believe we'll be experiencing the effects of the energy crisis for years to come.
With all the talk about going green, for the environment, it's time for investors to go green, with their portfolio. And I don't mean investing only in earth-friendly, companies (though you certainly can.) What I mean is positioning your portfolio so that you add enough green, to your bottom line to allow you to weather the effects of inflation and without lowering your standard of living.
First, let's take a closer look at the current energy crisis. To make a long story short, the problem is based mainly on supply and demand. As the standard of living has been rising around the globe, and particularly in large Asian nations such as China and India, the demand for oil has exploded. And this trend will only continue.
While demand has risen, supply has not. Non-OPEC countries are actually seeing supply decrease, while our domestic exploration has been hindered by environmental concerns. So while China can drill off the coast of Cuba, we aren't tapping new oil off our own coast or in ANWAR. While it is true our known reserves would not solve the current crisis, they would certainly lessen our energy dependence and help keep prices in check.
There are only three ways to solve a supply and demand issue: reduce demand, increase supply, or do both. On the demand side, there is no way we can simply conserve, our way out of this mess. Any oil we conserve in our nation will be more than offset by rising demand globally. That's not to say that hybrids, carpooling and alternative energy sources are bad ideas, just that they aren't enough.
Take wind farms for instance. They work great, as long as the wind is blowing. But the power grid must have a constant flow of energy into it. And because wind energy flow isn't constant, traditional power plants have to be constructed to cover the energy needs when the wind farm isn't generating power.
On the demand side, we need to open up more drilling and exploration. Environmentalists will resist this move, but the fact remains that currently there is no viable substitute for oil. The world will continue to depend on oil to survive for years to come, even with all the research going on in alternative fuels. We can't go back to horse and buggy days while waiting on a miracle solution.
Ethanol, bio diesel and other sources won't make the problem go away, either. And they each have their own issues to contend with. Take ethanol for example. Increased production has caused corn prices to rise, affecting food costs across the board, not to mention the energy it takes to produce it.
To combat the energy crisis, we will need to pursue all means available to both reduce demand and increase supply. This will be a herculean task to accomplish, but a lesson from history can give us hope. My youngest daughter and I have been watching a new television series on the early days of the space program that put man on the moon. Our country had the will, determination and desire to accomplish the impossible. And we did it. It took the hard work, ingenuity and creativity of a multitude of motivated people. It also took a large investment of time and money to bring about. But in the end, a giant leap for mankind touched not only America, but the entire world.
And we can do it again. As prices continue to rise at the pump, I am optimistic that we as a nation will gain the political grit to do what it takes to attack this issue head on. We still have some of the brightest minds on the planet, and if we could put a man on the moon, surely we can find a way to solve the energy crisis.
Next week, we'll look at how you can add some green, to your bottom line and avoid turning the energy crisis into a financial one.
In addition to being a nationally syndicated columnist and Certified Financial Planning Practitioner, Mr. Voudrie provides personal, private money management services to clients nationwide. For more information go to www.guardingyourwealth.com.
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